Archive for January, 2010

Google Analytics Adds Six Languages

Google Analytics is now available in six additional languages. They are: Bulgarian, Catalan, Greek, Lithuanian, Slovak and Vietnamese. The total number of languages available in Google Analytics is now 31.

If you wish to switch languages in Google Analytics, simply look for the language menu in the top right corner of the login page.

Screen shot 2010-02-01 at 1.15.44 AM.png

Screen shot 2010-02-01 at 1.16.01 AM.png

Google Analytics Adds Six Languages

Google Analytics is now available in six additional languages. They are: Bulgarian, Catalan, Greek, Lithuanian, Slovak and Vietnamese. The total number of languages available in Google Analytics is now 31.

If you wish to switch languages in Google Analytics, simply look for the language menu in the top right corner of the login page.

Screen shot 2010-02-01 at 1.15.44 AM.png

Screen shot 2010-02-01 at 1.16.01 AM.png

Welcome to WhiteHouse Pro!

Your New Pro Theme

Thank you for purchasing this theme. We hope that you will enjoy it and use it to be successful at whatever you are working on.

We understand that it can be difficult to get a new website running so if you have a problem please don’t hesitate to contact us at PageLines.

Next Steps:

  • Make sure you’ve uploaded and activated all the plugins that come with the theme.
  • To set up a feature page, create a new page and select the ‘Feature Page’ template. Then configure it in the feature setup panel in the admin.
  • Change all theme settings in the options panels within the admin > apprearance area. Here you can show things like authors on posts, only excerpts on the homepage, etc…
  • Be careful not to break the theme markup (html), markup problems can cause whacky things to happen (like the sidebar falling to the bottom of the page)
  • Have fun with the design. We hope you create something that is totally unique and will stand out in the crowd. Good luck!


Delete this post in the admin.

SEO News Round Up for January 29, 2010

SEOmoz is continuing to develop their resource center for up-to-date SEO best practices. The latest topic, best practices for duplicate content, was called out on their blog this week.  The discussion includes three of the biggest issued with duplicate content. It’s an important read for any website owner.

Make sure search engines find your website content, otherwise your SEO efforts go unrewarded. From traditional methods of discovery such as page submission to new ways tapping into social media real-time search results, Search Engine Journal explores different ways Search Engines Find Your Content.

So your SEO program is getting people to your site – Congrats! But now you need to focus on Conversion Optimization, and use your invaluable analytics data to help you dig deep into your site, and work to create an all-around awesome experience for every user.

Stoney deGeyter has a great post on everything you need to know about headings and alt attributes for SEO. It’s great for beginners and intermediate SEO professionals. This is part four of his multi-part blog series. There are other really great topics Stoney speaks on for SEO professionals as well!

Here’s a great checklist of tips on how to do so. I know what you’re thinking, I’ve already seen way too many blog related top 10 lists. Right!? Seems like everyone has one. However this isn’t a top 10 list and it’s thorough enough that everyone can walk away with something. Promise!

All too often, sites lose traffic after a redesign, but you can avoid that. Search Engine Land’s Jill Whalen has some sound advice on how to manage SEO efforts when you’re working on a website redesign.

Having a tagging strategy is an excellent way to optimize the content on your website. Graywolf provides some in depth tips on starting your own tagging strategy. It may be lengthy but you’ll certainly learn something new!

Check out The Adventures of SEO Boy: Heroic Feats of Search Engine Optimization at http://www.seoboy.com/. Copyright © 2008-2009 Hanapin Marketing, LLC.

How to Recruit a Guest Blogger

If there's one thing bloggers hate, it's blogging. But blogging is an important part of just about any website. Search engines love fresh content and website visitors like to know you're on top of your game (or industry). What's more, the rise of social media requires that you have something to say, and something to share with people. Wouldn't it be nice to have some help … for free?

Guest bloggers can do wonders for a website. Not only do you get new content from a fresh perspetive, but it also gives visitors the impression that your site is a valued resource – valued enough that other writers want some of your real estate. Guest posts also have a way of being shared by the author and the author's friends and colleagues. Also, don't underestimate the snowball effect. When other bloggers see that you are open to guest posts, they will pitch you.

Outside of paying someone to write for your website, the best value you can offer a guest blogger is exposure and more website traffic. Here are some ways to convince a writer to post on your website.

Links, links, links. We all know that links pointing to your website brings traffic from clicks and higher rankings on search engines. Tell the prospective guest writer about your link strategy. Offer a link at the top of the post and within in the body of the post – with keyword-rich anchor text.

Leverage your loyal visitors. Tell the writer about how many RSS subscribers you have, e-mail subscribers and any and all newsletter subscriptions. These are direct messages to interested consumers. There's no better way to assure the writer that his or her content will be read, and to guarantee exposure.

Syndicate. Inform the writer about the number of Facebook fans of your site, Twitter followers, your Digg influence, and any other networks that bring traffic to your website. The potential of a "viral" effect is tempting to any blogger/Web professional who is seeking exposure.

Appeal to the ego. It takes a tremendous amount of effort to write good blog posts. As such, bloggers like to be recognized for their work. Ask the writer for a short bio to include in the post, as well as a photo. This not only appeases the blogger, but also gives your visitors the impression that this person is noteworthy – an expert, if you will. The bio is a good place to link out to the blogger.

Give them something. Do you sell products? If so, offer them a free product for their services. It's not exactly paying for content, and everyone likes a freebie. You might also find that the blogger takes up your mission on their own after being "wowed" by your product.

BONUS: Need help finding a guest blogger? One of my favorite tools is a Firefox extension called Similar Web. After installing, it sits handily in your browser toolbar. When you come across a good blog in your industry, just hit the Similar Web button ('SW'at right). You will see an extensive list of websites similar to the one you are currently viewing. It's fast and easy, and a nice way to identify guest blogger targets. Also, you can add your own site to Similar Web so that other users can find it when looking for new websites.

Look for bloggers where they hang out. Just about every serious blogger will have a Twitter account. Head over to WeFollow.com and search by keyword for your industry or topics of choice. You will get a list of the most influential Twitter users that can be also be sorted by number of followers. Find their blog and start preparing an e-mail to send to them. If you're a local website, you can also sort users by city.

Like this post? You might also like How to Pitch a Blogger.

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