Archive for April, 2010

April’s Top Content from Website Magazine


We hope that the month of April was as productive for you as it was for Website Magazine.

Knowing how busy you are, you may have missed some of our top content from this month – April 2010. Today we're featuring the top 25 content items from the past month. The WM community reacted well to our Weekend Warrior series and continues to express interest in mobile computing, e-commerce and of course SEO and video as well. 

Is there a topic of interest you'd like to see within Website Magazine or on WebsiteMagazine.com? Just let our editors know!


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April's Top Content from Website Magazine


Weekend Warrior: Sites You Can Build In a Weekend


WordPress 3. Oh My!


Buying Websites vs Building Links


Understanding the Mechanics of SEO as both Art & Science


Essential iPad Apps for Web Designers


5 Upgrades for Your E-Commerce Website


Google Top Search Queries Report Available


DIYSEO: All Inclusive SEO for Small Business


Want More Leads? Write More Blog Posts


Mobile Couponing the Next Wave of Local Advertising


SEO & Video Partnership First of Its Kind


LinkedIn Upgrades: A New Appeal for Businesses


A Solution to Flash on iPhone and iPad


Mastering Web Analytics – WAA Certification


Facebook Social Plugins on WordPress


Looking for Press Coverage? Get Social


Twitter, Facebook and SU as Marketing Machines


An Important Change to YouTube Descriptions


Exploring YouTube's Best Marketing Campaigns


Study Reveals What Women Want From Online Ads


WordPress and Joomla Get Sponsored Comments Plugin


Affiliate-Friendly E-Commerce Players


New Google Product Reviews Program


SugarCRM Announces Sugar iPad App


Yelp Makes Changes, Reacts to Complaints from Businesses

The State of Twitter: U.S. Awareness Far Exceeds Use


A new report from Edison Research called Twitter Usage in America: 2010 makes at least one thing abundantly clear — people in the U.S. know about Twitter. What is less clear, and far more significant to marketers, not to mention the future course of Twitter, is do they know what to do with it?

Edison’s findings show that Americans’ awareness of Twitter has exploded from 5 percent in 2008 to 87 percent in 2010, launching it into the same stratosphere as Facebook (88%) in terms of awareness in the U.S. In fact, a larger percentage of Americans above the age of 12 know about Twitter than have access to the Internet (85%).

The other side of the coin is that despite the nationwide recognition, the percentage of the population that actively uses Twitter is 7 percent, approximately 17 million users. Again, in comparison, 41 percent of Americans currently have a profile page on Facebook.

It seems that most Americans are still unsure about how to best utilize Twitter or if they have a need for it at all, but the study also reveals that the majority of those who do use it (51%) follow specific companies, brands and products. Edison also determined that nearly two-thirds of active Twitter users access social networking sites via their mobile phones.

Other findings from the Edison Research Twitter Usage in America report include:
•    Twitter users are three times more likely to follow brands and companies on Twitter than on other social sites
•    47 percent of Twitter users post status updates
•    70 percent of those users post updates to other social sites as well
•    39 percent of Twitter users own three or more computers
•    25 percent of the Twitter population is African American

Salesforce Helps WordPress Users Capture Leads


A new plugin for WordPress should do wonders for those businesses using the popular blogging platfrom (and increasingly functional CMS) who want to capture leads on their websites. WordPress-to-lead works by providing a form for users to enter their information. Through the plugin, the publisher can select what elements to include in the form — first and last name, e-mail, phone, address, etc., those elements that are required and in what order. Enter the code [salesforce] on those pages where the form should be accessible, and users can then enter their information. A Salesforce widget is also accessible, so that forms can appear in the sidebar of all pages.

Once submitted, the prospect's details are immediately sent to the publisher's Salesforce CRM account, including any personalized message that was sent with the form.

This will prove to be a tremendous time-saver and organizational tool for businesses using WordPress and Salesforce as their CRM. In fact, it might go a long way toward convincing WordPress users to sign up with SalesForce in the first place.

Setup of the plugin is quite simple, as evidenced by this brief video demonstration.

Salesforce Helps WordPress Users Capture Leads


A new plugin for WordPress should do wonders for those businesses using the popular blogging platfrom (and increasingly functional CMS) who want to capture leads on their websites. WordPress-to-lead works by providing a form for users to enter their information. Through the plugin, the publisher can select what elements to include in the form — first and last name, e-mail, phone, address, etc., those elements that are required and in what order. Enter the code [salesforce] on those pages where the form should be accessible, and users can then enter their information. A Salesforce widget is also accessible, so that forms can appear in the sidebar of all pages.

Once submitted, the prospect's details are immediately sent to the publisher's Salesforce CRM account, including any personalized message that was sent with the form.

This will prove to be a tremendous time-saver and organizational tool for businesses using WordPress and Salesforce as their CRM. In fact, it might go a long way toward convincing WordPress users to sign up with SalesForce in the first place.

Setup of the plugin is quite simple, as evidenced by this brief video demonstration.

UK Election 2010: For Want of a Nail, the Shoe was Lost

With less than a week to go, some commentators on the UK Election 2010 are asking, “This was meant to be the internet election. So what happened?

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