Archive for August, 2010

iPad Application Now Available from Website Magazine


After hours upon hours in the development lab, Website Magazine is pleased to announce the availability of its iPad application "Website Magazine Digital".

Search for "Website Magazine Digital" within the App Store or download the app directly from your iPad now.

Website Magazine has also created an informational page on the new application, complete with details on features, screenshots and a quick video demonstration.

<< Take a tour of the app now >> 

Website Magazine is very interested in hearing your feedback so take the app for a spin and share your experience with us at ipad@websitemagazine.com.

Gmail Priority Inbox: Google Applies Algorithm to Email

Following their new computer to phone calling service Google have launched a new beta feature for Gmail users, called priority inbox. It ranks your email according to what you read.

Click to read the rest of this post…

nCircle Updates Scanning Service for PCI DSS Deadline


Web security and compliance auditing firm nCircle has updated its Certified PCI Scan Service for the September 1 deadline to be compliant with the latest PCI DSS requirements for vulnerability scanning. The new requirements improve the processes and procedures that approved scanning vendors must follow when conducting scans of merchant networks, and the updated service includes the following features to make it fully compliant:

Enhanced Asset Discovery
The nCircle Certified PCI Scan Service adds enhanced automated asset discovery, eliminating manual scoping efforts and greatly improving the accuracy of those efforts.

New Report Formats
The service now generates reports in the standardized format now required by scanning vendors, including pass/fail status and a prioritized list of any vulnerabilities discovered.

Partner Report Branding
The service now provides the ability for a partner to upload their logo and have it included on each report generated by nCircle.

The new version of the scan service is available today, and customers using the service for the first time are eligible to receive a free trial subscription.

 

Gmail Priority Inbox: Google Apply Algorithm to Email

Following their new computer to phone calling service Google have launched a new beta feature for Gmail users, called priority inbox. It ranks your email according to what you read.

Click to read the rest of this post…

Digital Ad Spend Grows 47% in Q1 & Q2


Advertising technology company the Rubicon Project has released its tenth installment of its Online Advertising Market Report series. According to the study, digital ad spend grew 47 percent in the first half of the year as audience buying, an increase in spend from international marketers and automation drive the growth

At the beginning of Q2, CPMs across the Rubicon 20 Index (a measure of performance across a number of factors including CPM, revenue and traffic volume on twenty of the Web’s most heavily-trafficked properties) have risen by an average of 25 percent vs. Q1 2010. Overall, the Index has grown 47 percent, on a trend line basis, from the start of 2010 to the midpoint of the year.

Additional forecasts and trends identified and addressed can be accessed here. http://www.rubiconproject.com/market-intelligence

“Ad spend and revenue have both been strong and growing in 2010. Given the proliferation of solution providers and industry players to the market, all working to increase the overall flow of revenue from offline to online, this increase is no surprise,” said Kara Weber, Vice President of Marketing at the Rubicon Project. “That said, it’s more important than ever for publishers to define their strategies to compete in a challenging market, taking advantage of new opportunities like RTB while fighting to protect the value they’ve created with high-quality content, well developed audiences and a carefully cultivated advertiser base.”

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